Tuesday, March 5, 2013

LAUNCH OF SEAGATE WIRELESS PLUS MOBILE DEVICE STORAGE

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LAUNCH OF SEAGATE WIRELESS PLUS MOBILE DEVICE STORAGE,

SEAGATE WIRELESS PLUS MOBILE DEVICE STORAGE,
NOW YOU REALLY CAN TAKE IT ALL WITH YOU
Off-the-Grid Streaming Media Solution for Mobile Devices
NEW DELHI – March 5, 2013: Seagate Technology plc (NASDAQ: STX) today announced the next evolution of the company’s wireless storage category, Seagate® Wireless Plus mobile device storage. Designed to wirelessly stream content for up to eight smartphones or tablets with enough space for up to 500 high-definition movies, this new wireless hard drive, will extend the limits of today’s mobile lifestyle. The new Seagate Wireless Plus now also includes a 10-hour battery life to match that of most tablets and smart phones. With the integrated 1TB drive you’ll have all you need to be entertained anywhere including long road trips or flights – without an Internet connection.
Seagate Wireless Plus mobile device storage is accessed through the mobile Seagate Media app for Apple iOS, Android and Kindle Fire HD devices. The Seagate Media app has been developed for all major mobile devices, including Android, Kindle Fire HD, Apple iOS and will also work with just about any device that can connect to a Wi-Fi network. Additionally, you can use Wireless Plus to enjoy video, photos, music and even documents on the big screen via Apple Airplay, DLNA or an app designed specifically for Samsung Smart TVs and Blu-ray players.
Seagate created this new category of wireless storage devices in 2011 to address consumers’ desire to enjoy more content than tablets and smartphones can hold with their limited storage. A CES 2013 Best of Innovations Award Winner, the new Seagate Wireless Plus includes a new option to save content and files to the drive wirelessly through the new Seagate Media app. For the first time, consumers will be able to enjoy capturing a great HD video on their iPhone and then wirelessly uploading it, in full resolution, to Wireless Plus with its 1TB of storage.
“Smartphones and tablets offer amazing new opportunities for Seagate to provide new consumer storage solutions in an increasingly mobile world,” said Futoshi Niizuma, executive director of sales for Japan, South Asia, ASEAN and ANZ. “Seagate developed the concept of wireless storage to consumers with the freedom to enjoy their documents, movies, photos and music anywhere in the world, especially when they can’t connect to the Internet. Seagate Wireless Plus builds on the success of our first-generation product and takes it even further.”
The new 1TB wireless drive comes with a removable SuperSpeed USB3.0 adapter for quick loading of photos, video, music and even documents. Fill it up and go, for true anywhere access of all your favorite entertainment or much needed work-related files anywhere. Because the Wireless Plus creates its own Wi-Fi network, there is no need to stream or download your content from the Internet or to spend money on a data plan. Everything is with you, where you want it, when you need it with a secure and wireless connection.
“Less than half of U.S. mobile phone users are highly satisfied with the storage of their mobile phone, and almost 20% are dissatisfied with their mobile storage capacity,” said Brett Sappington, Director of Research at Parks Associates. “As consumption of video on smartphones and tablets continues to grow, consumers will seek the best ways to get content to their mobile device without eating up all of the data in their monthly service plan.”
Pricing and Availability:
Seagate Wireless Plus mobile storage is currently available from select retailers and resellers, for an MSRP of INR 16,000 (excluding local taxes).
About CES Innovations Awards:
The prestigious Innovations Design and Engineering Awards are sponsored by the Consumer Electronics Association (CEA)®, the producer of the International CES, the world’s largest consumer technology tradeshow, and have been recognizing achievements in product design and engineering since 1976.
About Seagate
Seagate is a worldwide leader in storage solutions. Learn more at www.Seagate.com
©2013 Seagate Technology LLC. All rights reserved. Seagate, Seagate Technology, the Wave logo, are trademarks or registered trademarks of Seagate Technology LLC or its affiliates in the United States and/or other countries. All other trademarks or registered trademarks are the property of their respective owners. When referring to drive capacity, one terabyte, or TB, equals one thousand billion bytes. Your computer’s operating system may use a different standard of measurement and report a lower capacity. In addition, some of the listed capacity is used for formatting and other functions and will not be available for data storage. Quantitative usage examples for various applications are for illustrative purposes. Actual quantities will vary based on various factors, including file size, file format, features, and application software. Exact battery life subject to product model, normal usage conditions and configurations. Dispose of batteries properly.

LAUNCH OF SEAGATE CENTRAL SHARED STORAGE

ORGANISE YOUR HOME WITH SEAGATE CENTRAL SHARED STORAGE
New Award-winning, Simplified Network Backup Solution
Easily Brings Access and Sharing to All Your Files
NEW DELHI – March 5, 2013: Seagate Technology plc (NASDAQ: STX) announced, its next-generation, networked home storage solution, Seagate® Central shared storage, the first storage device to feature a Smart TV app for access to files on the big screen. A CES 2013 Innovations Honoree, Seagate Central delivers automatic backup for the entire home, access to digital movies and music from networked devices, as well as remote access from outside a home network. Seagate has also taken a new step in making Central storage a low-profile horizontal design, which takes cues from home entertainment and looks great in any living room.
Simple, Central – Multi-Computer Backup
Seagate built this product for simplicity. By focusing on the number one need for homes with more than one computer, Seagate designed an easy, centralized backup for each computer in the home, regardless of operating system. Seagate retooled the software and user experience for the Seagate Central shared storage so that it seamlessly provides a backup for each system on a home network, even in a mixed platform environment of Windows OS and Mac OS X computers. In addition to automatic and continuous backup of all the computers in a home, Seagate Central can also backup photos and videos directly from Facebook, a feature first introduced in the award-winning Backup Plus line of external drives.
“This is the ideal backup solution for the family of today, who increasingly have multiple computers, tablets and smart phones,” said Futoshi Niizuma, executive director of sales for Japan, South Asia, ASEAN and ANZ. “We focused on what would make Central easy to use in a home setting. Consumers will find Central storage is easy-to-use as a backup solution with great-looking apps that deliver access to people’s content from the world’s most popular mobile devices, as well as Samsung Smart televisions and Blu-ray players.”
A recent study from Parks Associates found consumers keep content in a wide variety of places including sites like Facebook. The average broadband household has 8% of their music, video, and photo content on social networking sites.
“Consumers are looking for storage solutions that help them consolidate and safeguard the content they’ve got scattered across a growing number of places,” said John Barrett, director of Consumer Analytics at Parks Associates. “Young consumers in particular do not have central repositories of content but rather many places where content naturally ends-up as a result of their media habits.”
Enjoy Your Movies and Music
In addition to its primary role as a total home backup device to organize content in one location, Central storage is also designed for easy media streaming. Once all your files and rich media are safely on the drive, Central storage organizes the content for you according to media type, such as videos, pictures, music and documents. Seagate then makes it easier than ever before to access entertainment and documents by providing free apps for Samsung Smart TVs and Blu-ray players, as well as Apple® iOS devices, Amazon Kindle HD and Android mobile devices. Central is DLNA certified and also works with Apple® AirPlay®, which means nearly any network-connected device can connect to it.
New App, New Look,
The newly designed Seagate Media app, available for Android, Kindle Fire HD and Apple iOS, delivers a seamless, user-friendly experience for accessing, downloading or sharing files from Seagate Central shared storage. The experience is the same within the network or connecting to Central storage remotely. Files are easy to enjoy through the visually appealing app interface. Everything is organized by category as well as folder view. The Seagate media app and Seagate Central storage will ensure that you always have access to the files you need when you need them.
Pricing and Availability:
Seagate Central Shared storage will be available in March for the following MSRP(s) of 2TB, INR 10,500; 3TB, INR 14,400; 4TB, INR 17,700 (excluding local taxes).
About CES Innovations Awards:
The prestigious Innovations Design and Engineering Awards are sponsored by the Consumer Electronics Association (CEA)®, the producer of the International CES, the world’s largest consumer technology tradeshow, and have been recognizing achievements in product design and engineering since 1976.
About Seagate
Seagate is a worldwide leader in storage solutions. Learn more at www.Seagate.com
©2013 Seagate Technology LLC. All rights reserved. Seagate, Seagate Technology and the Wave logo are trademarks or registered trademarks of Seagate Technology LLC or its affiliates in the United States and/or other countries. All other trademarks or registered trademarks are the property of their respective owners. When referring to drive capacity, one terabyte, or TB, equals one thousand billion bytes. Your computer’s operating system may use a different standard of measurement and report a lower capacity. In addition, some of the listed capacity is used for formatting and other functions and will not be available for data storage.

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