PGTI AND VOLVO AUTO INDIA
JOIN HANDS TO BRING ‘VOLVO WORLD GOLF CHALLENGE’ TO
INDIA
~ Volvo Becomes PGTI’s ‘Official Automobile Partner’
for 2012 ~
New Delhi
14th February, 2012: The Professional Golf Tour of India
(PGTI), official sanctioning body of professional golf in
India , today signed a strategic partnership
agreement with Volvo Auto India ,
the Swedish luxury carmaker. This three-year association, which begins with the
2012 season, marks the India
debut of Volvo’s flagship event ‘Volvo World Golf Challenge’.
The announcement was made jointly by Mr. Padamjit Sandhu, Director, PGTI and
Mr. Tomas Ernberg, Managing Director, Volvo Auto
India .
Mr. Tomas Ernberg,
Managing Director, Volvo Auto India said, “Golf is a sport that resonates with Volvo’s core
values of quality, integrity and fair play. We have nurtured a
long and cherished commitment to premier golf tournaments. With ‘Volvo
World Golf Challenge’ we aim to make
India an integral part of a truly
multinational tournament that begins at home and ends in a celebration of golf
at the annual World Final.”
“We are happy to be
associated with PGTI in our joint endeavour of promoting professional golf in
India ,
while engaging with relevant stakeholders across levels,” he added.
As part of this joint endeavour,
Volvo will be the Official Automobile Partner for all PGTI-sanctioned
professional events this year. Each of Volvo’s seven dealerships will
host a golf tournament this year, which will be supervised by PGTI. The
best-placed finishers at each event will qualify for the national final in
New Delhi later this year,
at which the two leading golfers will win an invitation to compete in the World
Final next January.
Announcing the
partnership, Mr. Padamjit Sandhu, Director, PGTI, said,
“The partnership with Volvo provides us a great opportunity to leverage
professional golf in India .
Volvo has been supporting and promoting golf across the world, and our
association with Volvo in India
will help us leverage more opportunities for all invested stakeholders. We
welcome Volvo, and look forward to working closely with them in our efforts
across the country.”
The Volvo World Golf Challenge is
Volvo’s prestigious and innovative golf tournament for customers and
prospective clients. Every year, more than 50, 000 club golfers from in excess
of 25 countries – numbers that are both growing – enjoy this
experience. A unique and most appealing feature of this event is that when the
national winners meet up for the World Final, not only do they take part in the
golfing experience of a lifetime, but they get the chance to Play With The
Pros.
About PGTI:
Formed
in 2006, Professional Golf Tour of India
(PGTI) is the recognized official body of professional golf in
India .
PGTI’s objective is to promote professional golf in the country as well
as give players an opportunity to be involved in decision making for all
aspects of the game. Headed by Mr. Gautam Thapar (President), PGTI’s
governing body comprises of leading Indian golf professionals such as Jyoti
Randhawa, Shiv Kapur, SSP Chowrasia, Digvijay Singh, Uttam Singh Mundy,
Amritinder Singh and Ranjit Singh. PGTI currently has over 300 members.
Facts about Volvo Auto
India :
Volvo Auto
India is a luxury car company in India ,
a gigantic, fast-growing market and one of the most competitive in the world.
Volvo established its presence in
India just over three years ago and
has since then worked intensively to market the Swedish brand. With a corporate
office in Gurgaon, Volvo Auto opened its first dealership in March 2008 and
currently markets its products through its dealerships in New
Delhi , Mumbai, Chandigarh ,
Coimbatore , Hyderabad ,
Kochi and Pune. Volvo
currently sells four premium models in
India – luxury SUV Volvo XC90
and Volvo XC60 and luxury sedans Volvo S80 and Volvo S60.
