RCOM & Nokia join to form Market Conglomerate

21 August 2010 Nksagar - Sagar Media - : New Delhi: Reliance Communications and Nokia India two giants have associated in their multiple role to form big conglomerate for a multi-faceted business alliance with various novel use of mobile services,thus giving consumers an opportunity to get rich information and experiences on their mobile.Be at urban or in rural the combined strength of the two mobile company in their field of activity may give value to their customer.Brand Ovi Life tools services to reliance customer with
unlimited Ovi Music with Nokia infra to rapid download on Reliance Net connect Broadband RCOM - wireless data services and Alliance,the marketing partnership is uniquely structured best of kinda covenant to engage with rural Bharat and urban India.
Thus business association of its kind Nokia & RCom has many dimensions of innovations lined-up by the two Tele companies to take mobile phones to the next Generation state. RCom association with Ovi Life Tools services targeted at the rural and semi-urban segments for Reliance customers; exclusive offers on Ovi Music Unlimited (OMU) devices - including Nokia 5530, Nokia 5800, Nokia X6 16 GB, Nokia X6 8 GB and Nokia 5235 - for faster music downloads; an exclusive offer on Reliance Netconnect Broadband + USB Datacards on the purchase of Nokia OMU enabled phones and special data packages for Nokia GPRS phones (other than OMU-enabled devices).

Reliance Communications Vrajesh Shelat said, “In the last two quarters, there has been a significant adoption of smartphones by Indian consumers. We have seen the sales of smartphones on our Network increase manifold. With the rollout of 3G, we see a huge opportunity in fostering a mutually beneficial business relationship to offer customers unique Voice, data as well as VAS innovations with Nokia.”

Nokia India director operations V Ramnath said,“To take mobility to the next level, Nokia is moving beyond products to add services like Ovi Life Tools and Ovi Music Unlimited on its devices. These services have the potential to positively impact livelihoods at one hand and provide entertainment platforms to our consumers at the other. Our association with Reliance Communications is an important.